Innovating to Improve Lives

Farmers around the world are innovators, using technology to help change the way they grow crops. As a company, Monsanto is dedicated to improving the lives of these innovators. Our job is to help them stay ahead.  

We play a role in delivering the best seeds for farmers. The seed purchase is perhaps the most important decision a farmer makes. Unlocking the yield potential of each seed means protecting it from weed pressure, insects and environmental stresses and helping it make the most of water, sun and nutrients.

Some of the first traits we introduced were designed to help protect plants from weeds and insects. We are building on that with a pipeline of products that protect or grow yield, and the projects in our pipeline are designed to help unlock additional yield from each seed. The next step change in yields will come through the convergence of breeding, biotechnology and agronomic practices.  

Simply put, innovations we have put in place are an intrinsic part of agriculture and farming. And, as a business focused on improving lives, it is a part of what we strive to do every day at Monsanto.

Dr. DEKALB Farm Care

In May 2010, Monsanto India launched a free phone service called Dr. DEKALB Farm Care for farmers growing DEKALB corn. Using automated voice and SMS text messages and staffed answer centers, Dr. DEKALB Farm Care puts timely agronomic knowledge into the hands of farmers through their mobile phones.

“Dr. DEKALB Farm Care provides us with a new way to put valuable information into the hands of farmers just when they need it most,” said C. Ravishankar, Monsanto India strategy lead. “This helps give them greater confidence during the growing season and the yield results show at harvest.”