Traits and Technology
Monsanto Farm Agvisory Services
Monsanto Farm Agvisory Services (MFAS) is an innovative, interactive, mobile-based farmer advisory platform that offers timely and customized crop management advisory to enable maize, cotton and vegetable farmers to enhance farm yields and profitability. We partner millions farmers across major Indian states in 7 different languages. The platform provides round-the-season advisory during different crop stages across pre-sowing, crop management and harvesting. Dr Dekalb Farm Care, Dr Paras farm car and seminis farm care are well known and popular faces of the service. Recently, post the acquisition of Fasal, the service has been extended to cover Weather alerts and Mandi price related information to enable the farmers take the right decision at harvest and improve market linkages.