Monsanto India showcases high yielding varieties of Vegetables and Maize at “Pragati Divas 2016” in Bangalore

11/11/2016

~ Over 300 farmers, dealers & distributors experience latest technological know-how~

~ Enhanced knowledge about Dekalb® and Seminis® hybrid seeds and latest agronomic practices ~

 Bangalore, November 11, 2016: Monsanto India, a leading sustainable agriculture company, organised 'Pragati Divas 2016’ to demonstrate and showcase its Seminis ® hybrid Vegetables and Dekalb® Maize portfolio. The event organized at Monsanto’s state-of-the-art Monsanto Breeding Station (MBS) in Gowribidanur, Bangalore, was well attended by over 300 key customers comprising dealers, distributors and farmers from several villages across Karnataka. 

Visitors at the Pragati Divas witnessed 22 hybrids in maize and about 100 hybrids in vegetables covering tomato, chilli, polebeans, cucumber, cauliflower, cabbage, okra, and watermelon. Farmers were also provided details on the salient features of the upcoming hybrids in maize and vegetables. They were also enlightened on the breeding science behind development of these hybrids; while being walked through kiosks displaying the advantages of technology in agriculture.

Prashant Hegde, Asia Vegetable Commercial Lead, Monsanto said, “With growing population, increasing incomes and varied nutrition requirements, the demand for a wider variety of high – quality vegetables continue to increase, resulting in an immediate need to harvest better quality, nutritious food from each unit of land, water and energy. Varied agro climatic conditions and availability of resources make India an ideal for growing vegetables. But limited agronomic & technical knowledge of growing vegetables is impacting productivity and quality. Monsanto is continuously working with farmers to enable them to meet these challenges by developing vegetable seeds and providing better agronomic solutions that help growers produce tastier and nutritious vegetables while also helping conserve natural resources.”

Pragati Divas has been one of Monsanto’s flagship initiatives over the years and has always received overwhelming response from stakeholders.

Apart from showcasing hybrids, the event also had Monsanto’s Plant Pathology Group discussing about the best practices to grow crops thereby minimizing the impact of diseases and other stress conditions on crops.

“Farmers have consistently reposed their faith in our Dekalb® maize hybrids and their overwhelming response today is a testimony to the same. We constantly engage with the farmers across the country and our endeavour is to understand their needs and requirements better. Our wide range of maize hybrid seeds are adaptable to the local growing conditions thereby helping thousands of farmers earn better profits.” said, Gaurav Katyal, Sales Lead, Monsanto.

Monsanto’s breeding station around Bangalore is a centre of excellence for research in hybrid seeds, and has been modelled on Monsanto’s research facility in Chesterfield Village, St Louis, United States. This facility is focussed on developing and testing new hybrid seed varieties of maize, tomatoes, watermelon, cabbage, cauliflower, cucumber, pepper, onions and beans, with research and development (R&D) labs, trial fields and greenhouses under one roof.

Monsanto has ten R&D and breeding facilities for its vegetable, corn and cotton hybrid seeds across India, and is testing and introducing wider choices of hybrid vegetable seeds suited to diverse agronomic conditions to enable farmers to produce more and improve their lives.

 

About Monsanto:

Monsanto Company is a leading global provider of technology-based solutions and agricultural products that improve farm productivity and food quality. Monsanto remains focused on enabling both small-holder and large-scale farmers to produce more from their land while conserving more of our world's natural resources such as water and energy.

Monsanto Holdings Pvt. Ltd. (a 100% subsidiary of Monsanto Company) is focused on marketing Seminis® hybrid vegetable seeds, Paras and Deltapine hybrid cotton seeds.

Seminis® brand of vegetable seeds improve nutrition, quality and productivity of vegetables. We develop products that offer new, healthy choices for consumers and offer more than 110 distinct vegetable seeds presenting major vegetable crops of the country including beans, broccoli, cabbage, cauliflower, cucumber, pickling cucumber, eggplant, gourds, hot pepper, musk melon, onion, radish, squash, sweet pepper, tomato, watermelon and other crops. We hope that by developing vegetables products with excellent flavour and real nutritional benefits, people will enjoy eating more vegetables.

To learn more about our business and commitments, please visit: http://www.monsanto.com/. Follow our business on Twitter® at http://www.twitter.com/MonsantoCo, on the company blog, Beyond the Rows® at http://www.monsantoblog.com/, or subscribe to our News Release RSS Feed.”

 

For further information, please contact:

Jaison Rebello
Edelman India
+91 8286939726
Jaison.rebello@edelman.com

Arun Gopalakrishnan
Public Affairs
Monsanto India
+91 7738283718
arun.gopalakrishnan@monsanto.com