Strong outlook for cotton

8/7/2012

Next week’s 2012 Australian Cotton Conference will take place against the backdrop of positive prospects for the coming cotton season.

At this early stage, the strong interest in cotton indicates more than 450,000 hectares are likely to be planted this season.

“On the eve of the Australian Cotton Conference it is great to see that despite the flooding that occurred in 2012 growers achieved positive results, encouraging new growers into the industry and now conditions look set for another strong year for cotton production in Australia,” said Daniel Kruithoff, Country Lead, Monsanto Australia.

“Monsanto is committed to providing the best technology to farmers, and will do for the long term. Innovation and continuous improvement are core priorities as we strive to better meet the needs of our customers, and our Cotton Choices™ program, now entering its fourth year, is one example of this.

“We want to build on the success of Bollgard II® and Roundup Ready Flex® and want to ensure the industry has a sound foundation for the future. For this reason we have themed our exhibit at this year’s conference around stewardship and innovation, in recognition of the important role this plays in preserving the value of our technology for the entire industry.

Monsanto has a strong contingent of ambassadors attending the conference this year, including a number of visitors from our international cotton business. Dr Phoong Tang, Monsanto’s Cotton and Specialty Technology Lead will be giving a plenary address on “The Cotton Biotechnology Pipeline”. A member of the Technology Leadership Team, Dr Tang has responsibility for the biotechnology pipeline for cotton and specialty crops within Monsanto.

Kristen Knight, Monsanto Entomologist said the conference was an opportunity for those in the industry to meet and discuss the future challenges of the Australian cotton industry.

“As we look towards another significant cotton growing season it’s the right time to remind growers of the need to remain vigilant and focused on stewardship,” she said.

“In the spirit of our Stewardship theme, we have set up a mini lab to demonstrate the importance of pupae busting and Helicoverpa control. Attendees can make use of microscopes available to get a close up view of the insects and twice a day our experienced Toowoomba lab staff will explain the work they do, including the resistance monitoring process.” Kristen said.

Daniel added, “We wanted to take the opportunity during the conference to inform and educate industry about our business and development objectives in an interactive and personal way.
“Our exciting display will also allow attendees to try out our new online Cotton Choices application and browse through the newly launched Dryland Cotton website, with the chance to win an iPad by visiting the stand.”

Another highlight of the conference will be the annual cotton industry awards. Monsanto will again be proudly supporting the Cotton Grower of the Year award, the winner of which will be announced during the conference.

“I am personally looking forward to hearing the grower’s success stories” Daniel concluded.


Media inquiries please contact: Keryn McLean, Corporate Affairs, 03 9522 7199

About Monsanto Company:
Monsanto Company is a leading global provider of technology-based solutions and agricultural products that improve farm productivity and food quality. Monsanto remains focused on enabling both small-holder and large-scale farmers to produce more from their land while conserving more of our world’s natural resources such as water and energy. To learn more about our business and our commitments, please visit: http://www.monsanto.com